New Logo for Tulsa County – Yay or Nay?
08.20.2009
Tulsa County unveiled their new logo this past May. (Note that their website needs a lot of work!) The logo is a step up from their old one, but many Tulsa County residents are expressing their disdain for spending the funds to implement the new logo. The County saved several thousand dollars by having all research, ideas, and designing done by their in-house designer, but they do still have to create new letterhead, business cards, vehicle graphics and signage.
What the naysayers don’t understand, though, is the need for businesses to stand out and increase marketing efforts during tough economic times. Tulsa County is a business just like any other – they just serve in a public capacity. I personally think the decision was an excellent one, as Tulsa County is in dire need of competent, skilled employees. Part of attracting those employees is the County’s image. They need to appear updated and modern to be attractive to educated job seekers.
I don’t think the logo is as beautiful as those from some other cities, but we also don’t have the budget for that. We did the best with what we have.
Granted, Tulsa does need money spent on projects to improve roads, etc., but that is where city spending comes into play – not county. Come on, guys! The logo had been in use for over 40 years! It is time for Tulsa to show its true colors!
